Our story
The Fhirst of its kind. Finally.
Wondering why we created FHIRST? We felt there was something missing: a soda that’s not only refreshing and indulgent, but also good for you. After two years of uncountable kitchen recipes and stability tests, we finally did it. We had brewed a world FHIRST: an all-natural, lip-smacking soda without sugar or anything artificial, but mind-blowingly refreshing and good for you. A soda that redefines “soda as it should be.”
What we believe in.
Life is too beautiful to drink soda that’s bad for you. That’s why we created FHIRST: the first functional zero-sugar living soda that combines the benefits of probiotics and prebiotics in a real better-for-you soda. One that improves both your digestive and immunity health. Because everyone has the right to drink healthy soda.
Gut for you.
Science tells us that up to 80% of our immune system is located in our gut. That’s pretty crazy if you think about it. And we did think about it. That’s why we put 2 billion probiotics and 5 grams of prebiotics in every can of FHIRST, the foundational pillars of our gut and digestive system. It’s more than a party for your tastebuds. It’s a serious pampering for your immune system.
100% BEHIND OUR 1% PLEDGE.
We live on this amazing ball of nature called earth that gives us everything we need. It would be unnatural not to give anything back. That’s why we donate 1% of our turnover to SUGi through our PLANET FHIRST initiative. Our forest partner helps restore biodiversity and regenerate ecosystems by creating 100% biodiverse urban forests using the Miyawaki method. Curious to know more? That’s perfectly natural. You can read all about our 1% pledge here PLANET FHIRST
